social media strategy

Overview

Gone are the days where social media management and advertising were seen as a “we’ll get someone in-house to just handle those responsibilities”, you now have universities teaching programs on the subject. This is because one of the first touchpoints a potential customer of yours comes across will be a social media channel of yours, the other is your website. Typically, your target audience will land on your website and visit your social media pages or vice versa. Therefore website design and development are also crucial to your brand’s digital presence.

Social media is a fundamental element of your target audience’s experience with your brand, therefore it’s crucial to invest in a well-crafted social media and content strategy.

Our team takes a very strategic approach to building social media strategies. We constantly study social media, industry, and cultural trends to find the best way to apply them to strategies. We combine these insights with your brand’s marketing goals, target audience and identity to craft the perfect blueprint to get you from where you are to where you want to be. It doesn’t stop there, we help structure your strategy around best practices, tools to make implementing your social media strategy easier. Need help with implementation? We’re here to help make the process seamless.

Platforms we use and work with

• Facebook

• Instagram

• YouTube

• Snapchat

• TikTok

• Pinterest

• LinkedIn

• Twitter