40 TikTok Ideas For Small Businesses

 

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TikTok has seen a tremendous amount of growth over the last couple of years. Yes, there are tons of young users on TikTok, posting dancing videos, pranks and more, but there are also several great TikTok videos about entrepreneurship and small businesses.

TikTok provides a framework that makes it easier for people to create - people of all ages! It gives people the chance to become content creators. With its capabilities, TikTok gives them the chance to create content that they would not be able to make as easily on their own, with its unique features like filters, video effects, music and more.

Keep reading our list by Bold x Collective for 40 TikTok video content ideas that are perfect for your small business!

 
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Here are some TikTok ideas for your small business.

1. Get to Know You and the Team

  • Introduce yourself, the owner of the business

  • Give a tour of the entire workplace

  • Share a day in the life

  • Share success stories

  • Meet the team!

  • About your business name

  • Charities that you’ve worked with

  • Your why - what keeps you going?

  • What are your beliefs and goals as a business?

2. About Your Company and Behind the Scenes

  • Packaging orders

  • Designing products, labels and marketing collateral

  • Organizing inventory

  • The process of showcasing products online

  • Product “how-to”

  • Timelapses of the entire process, beginning to end

  • What inspires your brand

  • Your ideas

  • Supplies that your business uses

  • Best selling products or services

  • Product displays

  • Show off the little details of your product

  • Showcase your workspace and the details, like artwork, interiors and more

  • Announce a sale

  • Announce a contest

  • Share how to use the product or service

  • New stock updates

3. Business Ideas

  • How you started your business

  • Favourite online tools that you use for your company

  • Obstacles you overcame as a business owner

  • Things you wish you knew when you first began, and how you’ve learned from them

  • The process of your growth over the months / years

  • Social media tools your company uses

  • Some tips you can share with fellow business owners

  • Advice on how other businesses can grow

3. Business Ideas

  • How you started your business

  • Favourite online tools that you use for your company

  • Obstacles you overcame as a business owner

  • Things you wish you knew when you first began, and how you’ve learned from them

  • The process of your growth over the months / years

  • Social media tools your company uses

  • Some tips you can share with fellow business owners

  • Advice on how other businesses can grow

4. Have Some Fun!

  • Ask for follows on other platforms

  • Showcase behind the scenes of the product or service

  • Share a discount code for your followers

  • Photoshoot tips for your product, and how other businesses can learn

  • Shout out other entrepreneurs and businesses

  • Shop local!

  • Thank your followers

““The first rule of social media is that everything changes all the time. What won’t change is the community’s desire to network.”
— Kami Huyse

Conclusion

TikTok is going stronger than ever, and is not going to stop anytime soon. It’s important to have a TikTok strategy in place. We hope this content guide helps. Our team is also here to help. Contact us to get started!

 
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