digital display advertising

Get your brand in front of your target audience with visuals while they’re surfing relevant and related content

Overview

Digital display advertising is usually the second thought when it comes to digital advertising. Everyone wants to show higher in search results, so why not focus solely on search engine marketing? Display advertising offers benefits that search engine marketing just can’t. Ideally, a digital strategy should contain both forms.

Do you know what catches are attention more than text? Visuals, whether its pictures, graphics or even better, video! Display advertising is visually appealing to your target audience, which is more likely to lead to brand awareness, clicks and conversions. This is why having a strong marketing agency is one important factor, but you also want an agency that specializes in creative production as well.

Display advertising can be used to target new customers or re-market to past potentials who didn’t convert. No matter who you’re targeting, we use a mix of marketing research, audience insights, website traffic data and programmatic platforms. This enables us to find the most cost-effective and high-performing placements across social media channels, Google’s Ad network and third party platforms.

How it benefits you

Grow brand awareness
Create trust with your audience
Showcase your brand and products through appealing visuals
More diverse content compared to search engine marketing
Reduces marketing costs

WE work differently. HOW WE DO It…

Contact us for specifics about our capabilities, process, pricing and requesting a proposal.

01 ad creation

Highly defined demographic and behavioural targeting ensures your display advertising strategy is focused on qualified potential new clients and/or re-marketing to those you want to re-engage. If you need a hand in creating content, our in-house creative production team is here to help. Whether you’re looking for graphic work, photography or video production, we have you covered.

02 campaign management

Our team monitors your campaigns performance to ensure you’re getting the right results, from the right audience by keeping your display ads on relevant websites and networks.

03 measure and optimize

We track all clicks and conversions, campaign data and key performance metrics (KPIs) are presented in Google Data Studio (a tool we use for reporting) not just help us continuously optimize your ads so you’re getting the best possible ROI, but also to share results with you in an organized manner.