One-Million Content Views Featuring Mike Holmes and HGTV Takeover
Services and Results
Content Strategy, Video Production, Drone Filming
Over One-million Video Views
Pain Points
Gregory Signs, a leading signage company in Canada, was tasked with creating and installing signage for Improve Canada's largest home improvement center. To promote the event, Mike Holmes, a renowned TV personality in the home renovation industry, was brought in to unveil the signage. Gregory Signs wanted to document the entire process from start to finish for marketing purposes.
Goals and Objectives
The objective was to create a visually stunning video showcasing the design and production process of the signage and the complete installation process. The goal was to capture the attention of potential customers and showcase Gregory Signs' capabilities.
How Bold x Collective Helped
Bold x Collective collaborated with Gregory Signs and Improve Canada to capture the entire process of creating and installing the signage. They structured the entire video production from start to finish, creating a solid vision for the commercial. The team spent a week on-site capturing beautiful footage and time-lapses to showcase the signage.
Outcome
The resulting video showcased creating and installing the signage, with stunning visuals and impressive time-lapses. It captured the attention of potential customers and showcased Gregory Signs' capabilities. The video was shared online on multiple platforms and received over one million views, generating significant brand awareness for Gregory Signs. The project was a success, and Bold x Collective was proud to have been a part of it.
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